Rekindle was a social networking app that focused on allowing users to reconnect with their past friends and flames with no risks of rejection. It was designed to reduce the chance of rejection through using a double opt-in system where the user only had to tap the flame icon to send the correspondent an anonymous message with hints on who the rekindler was. The correspondent will then receive the message with a link that allowed them to download the app and immediately see that person populate somewhere close to the top of the feed.
The idea of the app was definitely an interesting social experiment that I had wanted to conduct on my own, hence why I decided to join the start up. The app had gone through 3 different iterations, each with slightly varying “request” mechanics and massive UI overhauls. It was particularly challenging seeing as I was the only designer on the team. In order to get constructive feedback, I frequently asked highly reputable designers such as Sam Dunn (from Robin) and Alice Chuang (from Wellframe) for feedback. Rekindle was an insanely valuable experience for me in both developing my skills as a Product Designer and experience in going through an acquisition.
Good Form Running
Good Form Running was a project I had done while I was at Intrepid. The concept of the app was to re-visualize an instructional guide on how to run properly using New Balances’ branding and visuals. This was by far my favorite project I had produced during my time at Intrepid. FitBit had just come out at the time, so the idea was to eventually incorporate some sort-of FitBit integration in with the rest of the instructional app.
Hurlin’ Mike was a project that went from an inside joke into a fully functional app. During my time at Intrepid, my co-workers Alice Chuang, Sam Voigt and Mike Lisavich had made a simple prototype to poke fun at Mike for being a NCAA Varsity baseball player--a lefty pitcher. Alice then ran with the idea and came up with the idea that it should translate whiteboard images into google docs. She sought me out to illustrate the mascot Hurlin’ himself and to collaborate on the app as well.